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Effective Date: May 22, 2025

Business Name: Shape Up Fitness & Wellness Consulting Inc. (“we,” “us,” or “our”) Website: https://charlottepersonaltrainer.org

1. Introduction Shape Up Fitness & Wellness Consulting Inc. is committed to protecting the privacy of our clients and website visitors (“you”). This Privacy Policy outlines how we collect, use, disclose, and safeguard your personal information when you use our personal training services (both in-person and online), visit our website, or otherwise interact with us.

By using our Services or accessing our Website, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect We may collect the following types of personal information:

  • Personal Identification Information: Name, email address, phone number, mailing address, date of birth.
  • Health and Fitness Information: Information provided through health screening questionnaires (e.g., PAR-Q), medical history relevant to fitness training, fitness goals, physical limitations, progress notes, measurements, and any other health-related information you voluntarily provide to enable us to design safe and effective training programs.
  • Payment Information: Credit card details, billing address, and other payment-related information necessary to process payments for our Services. (Note: We may use third-party payment processors, and your payment information will be subject to their privacy policies).
  • Communication Information: Records of your communications with us, including emails, messages through digital tools, or notes from consultations.
  • Technical and Usage Data (Website): If you visit our website, we may collect information such as your IP address, browser type, operating system, referring URLs, pages viewed, and the dates/times of your visits. This may be collected using cookies or similar tracking technologies.
  • Information from Minors: For clients under 18, we collect information with the explicit consent of a parent or legal guardian.

3. How We Use Your Information We use the collected information for the following purposes:

  • To provide, personalize, and manage our Services, including creating customized exercise programs and providing nutrition/wellness education.
  • To process payments and manage your account.
  • To communicate with you regarding your training, scheduling, account information, updates to our Services, or promotional offers (with your consent, where required).
  • To monitor your progress and adjust training programs accordingly.
  • To respond to your inquiries and provide customer support.
  • To ensure the health and safety of our clients during training.
  • To improve our Website, Services, and client experience.
  • To comply with legal obligations and enforce our Terms of Service.
  • For internal record-keeping and administrative purposes.

4. How We Share Your Information We do not sell, trade, or rent your personal information to third parties. We may share your information in the following limited circumstances:

  • With Your Consent: We may share your information with third parties if you have given us explicit consent to do so.
  • Service Providers: We may share information with trusted third-party service providers who assist us in operating our business and providing Services (e.g., payment processors, scheduling software providers, email marketing services). These providers are obligated to protect your information and use it only for the purposes for which we disclose it to them.
  • Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency), or to protect our rights, property, or safety, or that of our clients or others.
  • Business Transfers: In the event of a merger, acquisition, reorganization, bankruptcy, or sale of all or a portion of our assets, your information may be transferred as part of that transaction. We will notify you of any such change in ownership or control of your personal information.

5. Data Security We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, use, alteration, or disclosure. However, please be aware that no method of transmission over the internet or method of electronic storage is 100% secure, and we cannot guarantee its absolute security.

6. Data Retention We will retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements, or to resolve disputes. Health and training records may be kept for a period deemed appropriate for client care and legal protection.

7. Your Rights and Choices Depending on your jurisdiction, you may have certain rights regarding your personal information, including:

  • Access: The right to request access to the personal information we hold about you.
  • Correction: The right to request correction of inaccurate or incomplete personal information.
  • Deletion: The right to request deletion of your personal information, subject to certain legal exceptions.
  • Objection/Restriction: The right to object to or request the restriction of processing your personal information in certain circumstances.
  • Withdraw Consent: If we rely on your consent to process your information, you have the right to withdraw that consent at any time.

To exercise these rights, please contact us using the contact information provided below. We may need to verify your identity before processing your request.

8. Cookies and Tracking Technologies Our Website may use cookies and similar tracking technologies (like web beacons) to enhance user experience, analyze website traffic, and for marketing purposes. Cookies are small files placed on your device. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Website.

9. Children’s Privacy Our Services are not primarily directed to individuals under the age of 13. We do not knowingly collect personal information from children under 13 without parental consent. If you are a parent or guardian and believe that your child under 13 has provided us with personal information without your consent, please contact us. If we become aware that we have collected personal information from a child under 13 without verification of parental consent, we will take steps to remove that information from our servers. For minors between 13 and 18, we collect and process information as described in this policy, with the consent of a parent or legal guardian as required by our Terms of Service.

10. Links to Other Websites Our Website may contain links to other websites that are not operated by us. If you click on a third-party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

11. Changes to This Privacy Policy We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Effective Date” at the top. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

12. Contact Us If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us:

Shape Up Fitness & Wellness Consulting Inc. Email: michael@charlottepersonaltrainer.org Phone: 704-777-3743 Website: https://charlottepersonaltrainer.org

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